Selected work

A few problems I've helped solve.

Explore selected product, technology and transformation initiatives across mobility, retail, digital platforms and AI.

AI Product / Methodology

Intelligent Requirements Engineering Methodology

A structured product and requirements methodology combining Agile Product Management, Requirements Engineering and Generative AI to improve backlog quality, decision support and business alignment.

Methodology → Structured decisions → AI enablement (C3P0) → Measurable outcome

Product Strategy
Discovery
Requirements Engineering
Generative AI

+18%backlog delivery

100%of IREM-generated User Stories included explicit business success metrics.

Results from the controlled IREM evaluation. C3P0 is the AI-enabled solution that operationalizes the methodology.

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Mobility / Product Transformation

Locavia — Fleet & Contract Lifecycle Transformation

A large-scale product and platform transformation replacing legacy systems and consolidating fleet and contract lifecycle operations into the Locavia platform.

41%reduction in contracting lead time

Product Strategy
Discovery
Platform
Integrations

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Automation / Operations

Fines Processing Engine

Designed and evolved an automated processing solution to scale fines operations, improve throughput and reduce manual operational effort.

600 → 10,000+records/hour

Automation
Product Management
Process Optimization
Scale

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Mobility / Digital Product

Vehicles for Apps

Structured and evolved the product end-to-end, connecting customer journeys, commercial strategy, credit, operations, finance and technology.

Product Strategy
Customer Journey
Integrations
Operations

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Retail / Omnichannel

Petz — Omnichannel Ecosystem

Led a multidisciplinary product and technology structure connecting e-commerce, CRM, physical stores and internal systems to create a more integrated omnichannel experience.

~R$288Mecosystem revenue contribution

~20% of company total revenue in 2022

Omnichannel
Product Leadership
E-commerce
CRM

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Enterprise Systems

Grendene — ERP Evolution

Worked across requirements, integrations, development and testing in the evolution of an internally developed ERP ecosystem.

ERP
Requirements
Systems Integration
Technology

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